Overview and tips for using AdSense to make money
Google AdSense is an advertisement software that enables you to run and pay for ads on your website, blog or YouTube videos when visitors click on them. The ads are created from companies using Google’s AdWords program which you feed into your blog or website using a special AdSense code.
The Google AdSense system can be one of the fastest ways to generate revenue for new websites or blogs, which is why it is so popular.
Pros and Cons of Making Money With Google AdSense
There are some great benefits to the Google AdSense system including:
- It’s free to join.
- Requirements for eligibility are easy, which means you can monetize your website or blog even when it’s fresh.
- There are a range of ad choices and several that can be personalized to suit your site’s look and feel.
- Google pays by direct deposit per month, if you reach the threshold of $100.
- You can run Ads from one AdSense account on multiple websites.
- Options exist for running advertisements on mobile devices and RSS feeds.
- You can quickly add it to your Blogger and YouTube accounts, but you’ll need at least 1,000 subscribers and 4,000 hours of watch time to run AdSense on your videos with YouTube.
Having said that, AdSense still has a few drawbacks:
- Google will terminate your account in a moment and if you violate the rules, it’s not really forgiving.
- Like all online revenue sources, you need traffic to make money.
- You make some money when people click on an AdSense ad, but your user often leaves your site, which means you lose the chance to make money with higher-paying affiliate products or your own goods and services.
- It need not cost more than other similar ad programs.
AdSense is a great tool for monetization but it is not a system for getting-rich-quick or making-money-doing-nothing. Additionally, Google has guidelines that certain bloggers tend to forget as they read the terms of service. As a result, many website owners found out the hard way they had breached a Google policy and lost their account forever.
Types of AdSense Ads
Google provides a variety of forms of advertisements to display on your website including:
- Text: Text advertisements use words, either as an Ad Unit (one offer) or as a Link Unit (offer list), which come in various sizes.You can customize the box, text and link color.
- Images: Image ads are graphic ads. They come in a whole range of sizes. You can choose an choice for ad feed which mixes text and image advertising.
- Rich Media: These types of interactive advertising can include HTML, video, and flash.
- Animated Image
- AdSense for Search: This helps you to have a website or blog search box on Google. Once a user enters a word and performs a search, AdSense ads bring up a search results tab. To harmonize with your website, you can configure the color scheme on the Search results page.
Google AdSense Payments
Google pays by direct deposit, or reviews your earnings at or above $100 each month. If you don’t earn 100 dollars in a month, your earnings will roll over and be added to the next month. Any time you cross the $100 mark, on the next payment date, Google will issue a charge. You can see your current earnings, can ads produce the most clicks, and other support through your AdSense account. You can view your current earnings from your AdSense account, which ads produce the most clicks, and other useful details.
Making Money With AdSense
Making large amounts of money with AdSense needs a strategy. Here are some strategies to boost AdSense revenues:
- Read and adhere to Google’s rules: Webmasters must comply with Google’s webmaster policies, as well as the AdSense program policy.
- Do not click on your own advertisements or allow others to click on them: Incentivize clicks, buy Pay Per Click (PPC) space or use a system designed to push traffic to AdSense pages is against the law. Know, Google is not very forgiving when it comes to violating the law, so make sure to obey them.
- Provide interesting content that your target audience wants to read: Essentially, money is made by delivering useful content and quality traffic to your blog or website, whether by AdSense or other forms of monetization.
- Using truthful website marketing strategies to generate organic traffic: Search engine optimization and article marketing are successful in bringing free traffic to your site.
- Make sure your website / blog is mobile (responsive) optimized: The number of people using mobile devices is huge. Please make sure that you use responsive ads so that Google can submit correct ad sizes to mobile devices that visit your content.
- Check ad styles and placement to find the choices leading to the most income: start with regular sizes (300×250, 728×90, and 160×600), then move them to see if one size leads to more clicks than another.
- Limit your ad placement: Three standard ad placements are allowed per tab. Use all of these for maximum benefit.
- Have advertising in the fold above: This is the part of your website that can be accessed without scrolling.
- Have a leader board ad under your header / logo: Instead of placing an ad right at the top of the page, place it below your logo where it is more likely to be seen.
- Include exposure in-content advertising: It means getting advertisements in your posts, which can increase clicks as they can be seen while reading the message.
- Track your results: Google can overwhelm you with tools and reviews so do your best to evaluate your data and see what it means about your performance so you can make the most of your effort.
- Google’s email read: This can be particularly important if Google sends an alert about something it doesn’t like on your website. Failure to address feedback from Google would result in the service ending.
Advanced AdSense Tips
Once you have ads running on your web, you will want to make sure you get the most out of your AdSense programme. Here are some more things to consider when you are about to improve your AdSense revenue:
- Run experiments: You can A/B test your ads through AdSense.
- Experiment with the colors of the connection and the box: If your colors suit your theme, consider changing them to see if they affect the results.
- Enable placement targeting: It enables marketers to choose where their advertisements appear.
- Set up custom channels:This gives you a better understanding of what works on your platform, and does not work to produce profits.
Dealing With Competitors’ or Questionable Advertisements
When you sell goods or services on your website, you can note that those advertisements provided by Google come from your competitors. Another problem that may arise is advertising that may not be completely valid, or that can offend the audience. Google AdSense allows you to restrict up to 200 URLs from appearing on your site, to avoid such deals from appearing on your site. Blocking URLs is twice the challenge.
- You don’t know which advertisements will appear on your website until you see them there.
- Since you can’t click on your own links (to get the URL), care must be taken to access the URL to block it. The easiest way to get the link in AdSense to block it is by right-clicking the page, selecting Copy Link Address and pasting it into a document or text editor (i.e. Notepad). The Google URL is long but the URL of the website on which the ad goes is inside it. Copy that URL and paste it into your AdSense blocked ads account.
There are other AdSense-like ad-network services, such as Media.net and InfoLinks. Some will include a traffic threshold, so you’ll have to wait until your website is set up and get daily traffic until it is approved.